IGNOU MER 9 SOLVED ASSIGNMENT
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MER 9: Marketing Management
| Title Name | IGNOU MER 9 SOLVED ASSIGNMENT |
|---|---|
| Type | Soft Copy (E-Assignment) .pdf |
| University | IGNOU |
| Degree | MASTER DEGREE PROGRAMMES |
| Course Code | MAER |
| Course Name | Master of Arts (Entrepreneurship) |
| Subject Code | MER 9 |
| Subject Name | Marketing Management |
| Year | 2025 2026 |
| Session | - |
| Language | English Medium |
| Assignment Code | MER 9/Assignment-1/2025 2026 |
| Product Description | Assignment of MAER (Master of Arts (Entrepreneurship)) 2025 2026. Latest MER-009 2026 Solved Assignment Solutions |
| Last Date of IGNOU Assignment Submission | Last Date of Submission of IGNOU BEGC-131 (BAG) 2025-26 Assignment is for January 2026 Session: 30th September, 2026 (for December 2025 Term End Exam). Semester Wise January 2025 Session: 30th March, 2026 (for June 2026 Term End Exam). July 2025 Session: 30th September, 2025 (for December 2025 Term End Exam). |
| Format | Ready-to-Print PDF (.soft copy) |
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MER 9 2025 2026 - English
TUTORMARKED ASSIGNMENT
COURSE CODE : MER-009
COURSE TITLE : Marketing Management
ASSIGNMENT CODE : MER-09/TMA/2025-2026
COVERAGE : ALL BLOCKS
Maximum Marks: 100
Attempt all the questions:
1) Explain the concept to the marketing mix. Critically valuate the role of each element of the 4Ps with suitable examples.
2) Discuss the process of setting the price for a new product. What pricing methods can a firm use during the introduction stage?
3) Write short notes on the following:
a) Strategic Marketing Planning
b) Brand Equity
c) Customer Relationship Management
d) SWOT Analysis
4) Differentiate between the following:
a) Advertising and Personal Selling
b) Customer Needs and Wants
c) Primary Data and Secondary Data in Marketing Research
d) Traditional Marketing and Digital Marketing
5) Comment briefly on the following statement:
a) Customer is the king in modern marketing.
b) Customer retentions more profitable than customer question.
c) The consumer buying decision is in flounced by psychological factors.
d) A Well-crafted brand distinguishes a product in the market.
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